Academic Reporting Tools (ART 2.0)

Academic Reporting Tools (ART) is an initiative created in the Digital Innovation Greenhouse (DIG) at the University of Michigan. ART helps students at U-M make informed decisions on courses and instructors by providing data such as course and instructor evaluations, types of past students who have taken courses, and enrollment trends.
I was part of the team that worked on this ever-evolving platform.

Logo development

When I joined the team, ART 2.0 had no identity.  My job was to create a logo for the tool, which was to then be the starting point for the redesign of the entire site.

The logo needed to be trustworthy and relate to the tool itself, yet also be versatile enough to allow room for growth within the site without having to adjust the logo.

Two high fidelity ideas that came out of the first round of ideation

Two high fidelity ideas that came out of the first round of ideation

 

Many versions of my blue geometric A (left) and the final logo (right)

Landing page redesign

This is the original landing page from the initial launch of ART 2.0

In addition to creating the new layouts, I illustrated seven new icons to depict new landing page content (seen in the below web layouts).

In addition to creating the new layouts, I illustrated seven new icons to depict new landing page content (seen in the below web layouts).

Landing page iteration 2 (left) and the final iteration (right) 

Quarter sheet flyers created to promote the redesigned ART 2.0 tool around the University of Michigan campus

 

Icons & web design

One of the main features of ART 2.0 is the student evaluation data shown for each University of Michigan course.  A student can look up a course on ART 2.0 and see what past students thought about the course.  When ART 2.0 first launched, the university only allowed the release of 3 course evaluation questions (example page shown on the left).  However, students wanted to see more evaluation data per course as well as evaluation data on professors.  The university and DIG worked together to allow for 9 evaluation questions to be released on ART 2.0.  This called for 9 new icons to represent each evaluation question as well as new page layouts to handle this influx of data.

9 new evaluation data icons (6 for courses and 3 for professors)

9 new evaluation data icons (6 for courses and 3 for professors)

Here is how we decided to format the icons with the new data

Here is how we decided to format the icons with the new data

Digital materials to promote the new evaluation data